I loathe all things associated with big blockbuster franchise movies like Shrek, and Shrek 2. I hate the merchandise tie-ins, the Happy Meals, the collector toys etc etc etc....
That being said, I just succombed to Shrek Edition M&M's -- * BIGGER M&Ms! in Shrek colors!!*
Why? because I'm a sucker for chartruese anything. Do they taste better? I believe so.